{"product_id":"english-for-business-communication","title":"English for Business Communication","description":"\u003cp\u003eThis textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. \u003c\/p\u003e\u003cp\u003eBased on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003euse of English in social media that reflects recent trends in business communication;\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003ecoverage of the concept of communicative competence;\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003eanalysis of email communication;\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003eintroduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; \u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003eexamination of persuasive messages and ways to understand such messages;\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003ean e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThis book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePaperback \/ softback | 246 pages | Published January 2020\u003c\/strong\u003e\u003c\/p\u003e","brand":"GARDNERS","offers":[{"title":"Default Title","offer_id":63986337317213,"sku":"9781138481688","price":49.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0978\/3459\/8749\/files\/9781138481688.jpg?v=1774498083","url":"https:\/\/www.thebookmark.ie\/products\/english-for-business-communication","provider":"The Bookmark ","version":"1.0","type":"link"}