{"product_id":"mind-is-the-ride","title":"Mind is the Ride","description":"\u003cp\u003eWhen Jet McDonald cycled four thousand miles to India and back, he didn't want to write a straightforward account. He wanted to go on an imaginative journey. The age of the travelogue is over: today we need to travel inwardly to see the world with fresh eyes. \u003ci\u003eMind is the Ride \u003c\/i\u003eis that journey, a pedal-powered antidote to the petrol-driven philosophies of the past.\u003c\/p\u003e\u003cp\u003eThe book takes the reader on a physical and intellectual adventure from West to East using the components of the bike as a metaphor for philosophy, which is woven into the cyclist's experience. Each chapter is based around a single component, and as Jet travels he adds new parts and new philosophies until the bike is 'built'; the ride to India is completed; and the relationship between mind, body and bicycle made apparent.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePaperback \/ softback | 368 pages | Published January 2020\u003c\/strong\u003e\u003c\/p\u003e","brand":"Unbound","offers":[{"title":"Default Title","offer_id":63956635156829,"sku":"9781783529391","price":12.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0978\/3459\/8749\/files\/9781783529391-L.jpg?v=1774263515","url":"https:\/\/www.thebookmark.ie\/products\/mind-is-the-ride","provider":"The Bookmark ","version":"1.0","type":"link"}