{"product_id":"the-tipping-point-how-little-things-can-make-a-big-difference","title":"The Tipping Point: How Little Things Can Make a Big Difference","description":"\u003cp\u003e\u003cb\u003e'A wonderful page-turner about a fascinating idea that should affect the way every thinking person thinks about the world around him' Michael Lewis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eIn this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.\u003cbr\u003e\u003cbr\u003e\u003cb\u003e'Hip and hopeful, \u003ci\u003eTHE TIPPING POINT\u003c\/i\u003e is like the idea it describes: concise, elegant but packed with social power. A book for anyone who cares about how society works and how we can make it better' George Stephanopoulos\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePaperback \/ softback | 288 pages | Published February 2002\u003c\/strong\u003e\u003c\/p\u003e","brand":"GARDNERS","offers":[{"title":"Default Title","offer_id":63997137191261,"sku":"9780349113463","price":16.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0978\/3459\/8749\/files\/9780349113463.jpg?v=1774584422","url":"https:\/\/www.thebookmark.ie\/products\/the-tipping-point-how-little-things-can-make-a-big-difference","provider":"The Bookmark ","version":"1.0","type":"link"}