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    Picture of Social Marketing

    Social Marketing

    Publisher: New India Publishing Agency
    Be the first to review this product
    Merging theory and practice, this guide reveals social marketing’s power to spark community progress and behavioral change. This book outlines audience-centered planning, digital integration, field testing, and participatory strategies for crafting and evaluating campaigns in public health, education, and community development.
    ISBN: 9789358878851
    GTIN: 9789358878851
    Author Jaisridhar, P.
    Pub Date 02/02/2026
    Binding Hardback
    Pages 568
    Availability: Out of Stock
    €181.99
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