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    Business Intelligence and Big Data

    The book provides a theoretically and empirically grounded discussion how to design and use business intelligence (BI) and Big Data (BD) to benefit organizations. It examines the conceptualization of BI and BD, applications of BI and BD, BI and BD maturity, and factors of BI- and BD-based success, as well as presents an application framework.
    ISBN: 9780367373948
    GTIN: 9780367373948
    Author Olszak, Celina
    Pub Date 18/11/2020
    Binding Hardback
    Pages 194
    Availability: Out of Stock
    €89.99
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